With a creative team that includes TV journalists and broadcasters, we understand what makes a good visual story.
We place spokespeople and brands on national, regional and international TV channels, particularly on news and day time programmes.
We can also source third party spokespeople, celebrities and influencers to enhance your TV campaign.
Television Broadcasting to Maximise PR Potential
We produce B-roll footage and provide expert advice on how to use it to fulfil its PR potential. Our Broadcast Team source spokespeople, influencers and sound bites from key contributors to produce effective B-roll footage that can maximise media coverage on TV.
Ask our team for more information about television Media Relations and our Specialist Broadcast Training Workshops.
To launch Meningitis Awareness Week 2018, we worked with Meningitis Research Foundation on an integrated campaign, spanning a wide spectrum of media outlets with multiple pieces of activity.
The campaign – which included a PR survey, news generation and quiz assets – looked into the number of Brits who are unaware of the vaccinations they have had, landing national news coverage in The Sun, Mirror, Mail and mass-readership site UniLAD. A radio day sell in and TV sell in also raised awareness of parent’s concerns around being able to properly identify their child’s symptoms.
The wider project also achieved 23.8 million total reach, spanning major Broadcast networks such as Sky Sunrise, BBC Radio, TalkRadio, BBC North East, ITV West Country, Sky Sunrise.