PR Surveys

PR Surveys

Together with OnePoll, we run PR surveys to generate branded national news stories.

Research is an incredibly effective tool for enhancing brand awareness and we are leaders when it comes to survey-based news.

As part of our PR Survey service, our in-house team of trained journalists will identify your survey angle, compile the questionnaire, host the survey and collate the data.

If you opt for one of our full survey and sell-in ‘Packages’ we can cover every base. We’ll write news copy around your survey results, distribute your story online and to the national press. Our digital team can also help your story reach an even larger audience with our social media outreach service… and our Radio PR team can organise a Radio Day for your brand spokesperson or celebrity to discuss your survey story with radio stations across the country.

We can turn things around pretty quickly too. Our in-house polling partner can survey and collate the results of 2,000 people within 24 hours. Depending on your requirements, we can then supply you with results only, or we get to work distributing your story in print, online and on air.

Choose your demographic

We have access to a highly engaged panel ready to answer surveys online, and we can question specific demographic groups – specialist panels include MumPoll, YoungPoll and SilverPoll.

Want to ask the opinions of dog owners, find the political persuasion of pensioners, or compare the grooming habits of men and women? We can provide the panel, the questions, the answers, and a news story with your name on it.

Ask us about our full survey and sell-in service ‘Packages’ or choose from our ‘Pick n Mix’ range of PR survey services. Our design team can also transform your survey results into a stunning infographic.

I’ve been telling everyone – 72Point is the best kept secret in PR.


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