{"id":96274,"date":"2022-08-26T15:08:21","date_gmt":"2022-08-26T14:08:21","guid":{"rendered":"https:\/\/www.72point.com\/portfolio\/iconic-football-celebrations\/"},"modified":"2025-11-07T11:05:57","modified_gmt":"2025-11-07T11:05:57","slug":"iconic-football-celebrations","status":"publish","type":"portfolio","link":"https:\/\/www.72point.com\/us\/portfolio\/iconic-football-celebrations\/","title":{"rendered":"Iconic Football Celebrations"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row row_height_percent=&#8221;50&#8243; back_image=&#8221;91308&#8243; overlay_color=&#8221;color-nhtu&#8221; overlay_alpha=&#8221;35&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; el_class=&#8221;pageheader&#8221; uncode_shortcode_id=&#8221;100511&#8243; row_height_pixel=&#8221;500&#8243; overlay_color_type=&#8221;uncode-palette&#8221;][vc_column column_width_percent=&#8221;100&#8243; 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text_font=&#8221;font-761606&#8243; text_size=&#8221;h3&#8243; text_weight=&#8221;600&#8243; text_transform=&#8221;uppercase&#8221; text_height=&#8221;fontheight-179065&#8243; uncode_shortcode_id=&#8221;107173&#8243;]Performance Comms &amp; Copybet[\/vc_custom_heading][vc_custom_heading heading_semantic=&#8221;h1&#8243; text_font=&#8221;font-761606&#8243; text_size=&#8221;fontsize-338686&#8243; text_weight=&#8221;700&#8243; text_transform=&#8221;uppercase&#8221; text_height=&#8221;fontheight-161249&#8243; css_animation=&#8221;curtain-words&#8221; text_align=&#8221;text-left&#8221; el_class=&#8221;pageheader&#8221; uncode_shortcode_id=&#8221;201709&#8243;]Can You Guess These Iconic Celebrations?[\/vc_custom_heading][vc_empty_space empty_h=&#8221;1&#8243;][vc_empty_space empty_h=&#8221;1&#8243;][vc_empty_space 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media outlets.<\/p>\n<p>They were looking to drive crucial backlinks to their site, and identified the creation of a clever digital asset as the method to achieve this.<\/p>\n<p>Our in-house design team <a href=\"https:\/\/www.oathstudio.com\/\" target=\"_blank\" rel=\"noopener\">Oath Studio <\/a>created an engaging quiz to see if participants could guess iconic football celebrations after research revealed that Cristiano Ronaldo&#8217;s &#8216;Suiii&#8217; was the most recognisable amongst the British public.<\/p>\n<p>Highly-engaging, clever, instantly recognisable content delivered by our team during a time where football was front-of-mind of the consumer, off the back of the Lionesses&#8217; triumph.<\/p>\n<p>The story delivered bundles of national coverage, as well as 9.782 click-throughs on the quiz and a reach of 252,000 on SWNS owned social media channels.[\/vc_column_text][vc_button hover_fx=&#8221;outlined&#8221; border_width=&#8221;0&#8243; scale_mobile=&#8221;no&#8221; 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