{"id":97126,"date":"2023-12-29T14:20:05","date_gmt":"2023-12-29T14:20:05","guid":{"rendered":"https:\/\/www.72point.com\/pr\/"},"modified":"2026-01-14T16:53:40","modified_gmt":"2026-01-14T16:53:40","slug":"pr","status":"publish","type":"page","link":"https:\/\/www.72point.com\/us\/pr\/","title":{"rendered":"PR"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;2&#8243; top_padding=&#8221;0&#8243; bottom_padding=&#8221;2&#8243; overlay_alpha=&#8221;50&#8243; equal_height=&#8221;yes&#8221; gutter_size=&#8221;4&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; uncode_shortcode_id=&#8221;166520&#8243;][vc_column column_width_percent=&#8221;100&#8243; position_vertical=&#8221;middle&#8221; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/2&#8243; uncode_shortcode_id=&#8221;150782&#8243;][vc_single_image media=&#8221;92469&#8243; media_width_percent=&#8221;100&#8243; shape=&#8221;img-round&#8221; radius=&#8221;lg&#8221; uncode_shortcode_id=&#8221;867965&#8243;][\/vc_column][vc_column column_width_percent=&#8221;100&#8243; position_vertical=&#8221;middle&#8221; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/2&#8243; uncode_shortcode_id=&#8221;152265&#8243;][vc_custom_heading uncode_shortcode_id=&#8221;157915&#8243;]<span class=\"TextRun SCXW125241958 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW125241958 BCX0\">TOP 10 CONSUMER AGENCY\u00a0<\/span><\/span><span class=\"EOP SCXW125241958 BCX0\" data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span>[\/vc_custom_heading][vc_column_text text_lead=&#8221;yes&#8221; uncode_shortcode_id=&#8221;771527&#8243;]<span class=\"TextRun SCXW183681078 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW183681078 BCX0\">We\u2019re<\/span><span class=\"NormalTextRun SCXW183681078 BCX0\"> proud to be <\/span><span class=\"NormalTextRun SpellingErrorV2Themed SCXW183681078 BCX0\">recognised<\/span><span class=\"NormalTextRun SCXW183681078 BCX0\"> as one of the <\/span><span class=\"NormalTextRun SCXW183681078 BCX0\">highest-ranking<\/span><span class=\"NormalTextRun SCXW183681078 BCX0\"> PR agencies<\/span><span class=\"NormalTextRun SCXW183681078 BCX0\"> by PR Week<\/span><span class=\"NormalTextRun SCXW183681078 BCX0\">. Our PR experts have <\/span><\/span><span class=\"TextRun SCXW183681078 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW183681078 BCX0\">worked with some of the world\u2019s most exciting brands and have w<\/span><span class=\"NormalTextRun SCXW183681078 BCX0\">on <\/span><span class=\"NormalTextRun SCXW183681078 BCX0\">numer<\/span><span class=\"NormalTextRun SCXW183681078 BCX0\">ous<\/span><span class=\"NormalTextRun SCXW183681078 BCX0\"> awards for <\/span><span class=\"NormalTextRun SCXW183681078 BCX0\">our <\/span><span class=\"NormalTextRun SCXW183681078 BCX0\">client&#8217;s<\/span><span class=\"NormalTextRun SCXW183681078 BCX0\"> creative campaigns.<\/span><\/span><span class=\"EOP SCXW183681078 BCX0\" data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;2\/12&#8243;][\/vc_column][vc_column width=&#8221;2\/3&#8243;][vc_column_text text_lead=&#8221;yes&#8221; uncode_shortcode_id=&#8221;117620&#8243;]<\/p>\n<h2><span class=\"TextRun SCXW66737033 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW66737033 BCX0\">FULL CAMPAIGN CREATION UNDER ONE ROOF<\/span><\/span><span class=\"EOP SCXW66737033 BCX0\" data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/h2>\n<p><span class=\"TextRun SCXW68798379 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW68798379 BCX0\">The<\/span><span class=\"NormalTextRun SCXW68798379 BCX0\"> team of strategists, creatives and publicists have<\/span> <span class=\"NormalTextRun SCXW68798379 BCX0\">experience across retail, entertainment, health &amp; beauty, finance, automotive, travel and much more<\/span><span class=\"NormalTextRun SCXW68798379 BCX0\">.<\/span> <span class=\"NormalTextRun SCXW68798379 BCX0\">Th<\/span><span class=\"NormalTextRun SCXW68798379 BCX0\">e team <\/span><span class=\"NormalTextRun ContextualSpellingAndGrammarErrorV2Themed SCXW68798379 BCX0\">create<\/span><span class=\"NormalTextRun SCXW68798379 BCX0\"> and <\/span><span class=\"NormalTextRun ContextualSpellingAndGrammarErrorV2Themed SCXW68798379 BCX0\">activate<\/span><span class=\"NormalTextRun SCXW68798379 BCX0\"> PR campaigns for brands, from <\/span><span class=\"NormalTextRun SCXW68798379 BCX0\">the <\/span><span class=\"NormalTextRun SCXW68798379 BCX0\">initial<\/span><span class=\"NormalTextRun SCXW68798379 BCX0\"> strategy, through to landing the coverage across news, lifestyle,<\/span> <span class=\"NormalTextRun SCXW68798379 BCX0\">broadcas<\/span><span class=\"NormalTextRun SCXW68798379 BCX0\">t<\/span><span class=\"NormalTextRun SCXW68798379 BCX0\"> and social media.<\/span><\/span><span class=\"EOP SCXW68798379 BCX0\" data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><strong><span class=\"TextRun SCXW58559555 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW58559555 BCX0\">CAMPAIGNS WITH IMPACT\u00a0<\/span><\/span><span class=\"EOP SCXW58559555 BCX0\" data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/strong><\/p>\n<p><span class=\"NormalTextRun SCXW31328195 BCX0\">Our campaigns consist of highly measurable <\/span><span class=\"NormalTextRun SCXW31328195 BCX0\">assets<\/span><span class=\"NormalTextRun SCXW31328195 BCX0\"> that go a long way <\/span><span class=\"NormalTextRun ContextualSpellingAndGrammarErrorV2Themed SCXW31328195 BCX0\">into<\/span> <span class=\"NormalTextRun SCXW31328195 BCX0\">determining<\/span><span class=\"NormalTextRun SCXW31328195 BCX0\"> the impact of activities. 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overlay_alpha=&#8221;50&#8243; radius=&#8221;lg&#8221; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243; uncode_shortcode_id=&#8221;507363&#8243; back_color_type=&#8221;uncode-palette&#8221;][vc_icon position=&#8221;left&#8221; icon=&#8221;fa fa-map&#8221; icon_color=&#8221;color-142642&#8243; size=&#8221;fa-2x&#8221; uncode_shortcode_id=&#8221;757670&#8243; icon_color_type=&#8221;uncode-palette&#8221; title=&#8221;Bristol&#8221;]Media Centre, Abbeywood Business Park, Emma-Chris Way, Filton, BS34 7JU[\/vc_icon][\/vc_column_inner][\/vc_row_inner][vc_row_inner row_inner_height_percent=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; uncode_shortcode_id=&#8221;107703&#8243;][vc_column_inner column_width_percent=&#8221;100&#8243; gutter_size=&#8221;3&#8243; back_color=&#8221;color-628224&#8243; overlay_alpha=&#8221;50&#8243; radius=&#8221;lg&#8221; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243; uncode_shortcode_id=&#8221;507363&#8243; back_color_type=&#8221;uncode-palette&#8221;][vc_icon position=&#8221;left&#8221; icon=&#8221;fa fa-map&#8221; icon_color=&#8221;color-142642&#8243; size=&#8221;fa-2x&#8221; uncode_shortcode_id=&#8221;185165&#8243; icon_color_type=&#8221;uncode-palette&#8221; title=&#8221;New York&#8221;]<span data-teams=\"true\">450 Lexington Ave, New York, NY 10017<\/span>[\/vc_icon][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][\/vc_section][vc_row el_class=&#8221;faq-wrap&#8221;][vc_column][vc_column_text]<\/p>\n<p><!-- Section Title --><br \/>\n[vc_custom_heading text=&#8221;<span class=\"faq-title\">Frequently Asked<\/span> <span class=\"faq-title-accent\">Questions<\/span>&#8221; font_container=&#8221;tag:h2|text_align:left&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;faq-heading&#8221;]<\/p>\n<p><!-- Accordion --><br \/>\n[vc_tta_accordion<br \/>\nc_icon=&#8221;none&#8221;<br \/>\nactive_section=&#8221;&#8221;<br \/>\nno_fill=&#8221;true&#8221;<br \/>\ncollapsible_all=&#8221;true&#8221;<br \/>\nspacing=&#8221;8&#8243;<br \/>\nshape=&#8221;square&#8221;<br \/>\ncolor=&#8221;white&#8221;<br \/>\ngap=&#8221;0&#8243;<br \/>\nel_class=&#8221;faq-accordion&#8221;<br \/>\n]<\/p>\n<p>[vc_tta_section title=&#8221;Why is 72Point considered a top UK consumer PR agency?&#8221; tab_id=&#8221;pr_faq_q1&#8243;]<br \/>\n[vc_column_text]<\/p>\n<div class=\"faq-anim-wrap\">We\u2019re proud to be recognised by PRWeek as a Top 10 Consumer Agency. Our experts deliver insight\u2011led, creative PR that consistently lands national coverage for some of the world\u2019s most exciting brands.<\/div>\n<p>[\/vc_column_text][vc_tta_section title=&#8221;What PR services do you offer under one roof?&#8221; tab_id=&#8221;pr_faq_q2&#8243;][vc_column_text]<\/p>\n<div class=\"faq-anim-wrap\">Strategy, creative development, copywriting, media relations and content production \u2014 all in\u2011house. We build the idea and activate it across news, lifestyle, broadcast, digital and social.<\/div>\n<p>[\/vc_column_text][\/vc_tta_section][vc_tta_section title=&#8221;Which sectors do you specialise in?&#8221; tab_id=&#8221;pr_faq_q3&#8243;][vc_column_text]<\/p>\n<div class=\"faq-anim-wrap\">Retail, entertainment, health &amp; beauty, finance, automotive, travel and more. Our breadth of category experience helps us tailor stories to each audience and media environment.<\/div>\n<p>[\/vc_column_text][\/vc_tta_section][vc_tta_section title=&#8221;How do you ensure campaigns generate real impact?&#8221; tab_id=&#8221;pr_faq_q4&#8243;][vc_column_text]<\/p>\n<div class=\"faq-anim-wrap\">We agree clear benchmarks before work begins and build highly measurable assets. Post\u2011campaign, we review results against KPIs so you can see exactly how objectives were met.<\/div>\n<p>[\/vc_column_text][\/vc_tta_section][vc_tta_section title=&#8221;What makes your approach to PR campaign creation unique?&#8221; tab_id=&#8221;pr_faq_q5&#8243;][vc_column_text]<\/p>\n<div class=\"faq-anim-wrap\">Strategic insight meets newsroom thinking and creative execution. Every element \u2014 data, content, visuals and activation moments \u2014 is engineered to convert into meaningful coverage.<\/div>\n<p>[\/vc_column_text][\/vc_tta_section][vc_tta_section title=&#8221;How do you maintain consistent quality across campaigns?&#8221; tab_id=&#8221;pr_faq_q6&#8243;][vc_column_text]<\/p>\n<div class=\"faq-anim-wrap\">Our strategists, creatives and publicists collaborate end\u2011to\u2011end, ensuring the idea, copy, media relations and production stay aligned for a polished, media\u2011ready output.<\/div>\n<p>[\/vc_column_text][\/vc_tta_section][vc_tta_section title=&#8221;Can you support integrated, multi\u2011channel PR?&#8221; tab_id=&#8221;pr_faq_q7&#8243;][vc_column_text]<\/p>\n<div class=\"faq-anim-wrap\">Yes. We plan and deliver integrated executions spanning press, broadcast, social and digital content \u2014 ensuring consistency and amplifying reach.<\/div>\n<p>[\/vc_column_text][\/vc_tta_section][vc_tta_section title=&#8221;How do you measure PR success?&#8221; tab_id=&#8221;pr_faq_q8&#8243;][vc_column_text]<\/p>\n<div class=\"faq-anim-wrap\">We report against agreed KPIs such as national\/top\u2011tier hits, sentiment, share of voice, engagement, assisted traffic and asset performance \u2014 tied directly to your goals.<\/div>\n<p>[\/vc_column_text][\/vc_tta_section][vc_tta_section title=&#8221;What helps your campaigns stand out in the media landscape?&#8221; tab_id=&#8221;pr_faq_q9&#8243;][vc_column_text]<\/p>\n<div class=\"faq-anim-wrap\">Insight\u2011driven ideas, editorial\u2011grade copy and visual assets designed for the modern newsroom \u2014 backed by decades of press agency heritage.<\/div>\n<p>[\/vc_column_text][\/vc_tta_section][vc_tta_section title=&#8221;Do you work with brands of all sizes?&#8221; tab_id=&#8221;pr_faq_q10&#8243;][vc_column_text]<\/p>\n<div class=\"faq-anim-wrap\">Absolutely. From global leaders to challenger brands and fast\u2011growth businesses \u2014 we calibrate our strategy and creative to the scale and ambition of each client.<\/div>\n<p>[\/vc_column_text][\/vc_tta_section][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Taking brands above and beyond with creative campaigns. <\/p>\n","protected":false},"author":2,"featured_media":97127,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"content-type":"","footnotes":""},"class_list":["post-97126","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>PR | 72Point<\/title>\n<meta name=\"description\" content=\"72Point provides expert PR campaign services. 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