Leading London PR agency 72Point works with a wide range of companies and organisations from across the automotive industry, using our strong understanding of the market to produce highly successful, content-driven, integrated public relations solutions.
We have developed an extensive list of contacts throughout mainstream and specialist automotive media across the world and specialise in raising media awareness for our automotive clients through regional, national and international PR and media as well as on social media platforms and high-volume news websites. Clients include webuyanycar, Hyundai, Dacia and Jaguar Landrover.
Custom Public Relations Solutions for the Automotive Industry
On Friday 30th November 2018, Volkswagen, Tesco and Pod Point announced their partnership to create the UK’s largest free supermarket EV charge network, rolling out 2,400 EV charging bays across 600 Tesco stores over the next 3 years.The partnership was announced in line with the start of the 2018 Climate Change Conference. 72Point were appointed as the PR agency to manage this high-profile announcement, creating compelling content and reaching a mass audience. The announcement also communicated Volkswagen’s scale and the ambition of it’s electric car programme in the UK. Consumer mainstream media and automotive press were the main targets as well as broadcast outlets to further amplify this initiative.