News Copy Writing

News Copy Writing

When it comes to newspaper coverage – the press release is still an essential tool for PRs…

But at 72Point, we don’t write press releases for our clients – we write branded news copy! So when we sell your story to the national press, it often makes word for word, as we have written it.

Clients may come to us with a press release that hasn’t landed – or stats they’re not sure what to do with – or perhaps they have a great story that they don’t quite know how to tell.

Sometimes the client can be sitting on a story they don’t even know is there.

We will transform your PR story into attention grabbing news copy and distribute it to all national newspapers and online news sites.

We've worked with Chris and the team on two radio days and were really pleased with the results. Chris has great radio knowledge and his personal relationships with producers are a huge benefit in knowing which stories will fly. We found the team very easy to work with and we could always pick up the phone to chat about the status of the campaign with them. I'd definitely recommend them to any other agencies or brands looking to run a radio day. Go book them, what are you waiting for?!

Manifest London

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