What we do

72Point Services

We generate national news coverage for our clients.

Whether we’re working on behalf of a PR agency or directly with a company or brand, our specialist services are designed to achieve national exposure in print, online and on air.

We’ll customise a package especially for you. We can work on one-off campaigns, multiple projects or monthly retained support plans – whatever suits your needs and budget.

Our PR services include:

PR SURVEYS

Everybody loves a survey story. While they make great headlines in the national press, a funny, thought-provoking or debate-inducing set of stats can also create a buzz online and make a great talking point for TV and radio.
Read more about our PR surveys

MEDIA SELL-IN & DISTRIBUTION

Our news desk receives calls from 7.30am from national news editors and reporters on the hunt for our stories.

We send all news copy and PR stories via the SWNS newswire – feeding straight to named journalists on the nationals.
Read more about our media sell-in and distribution

RADIO PR

Our Radio PR team are experts at getting branded news stories on air.

We rewrite copy for radio, and organise Radio Days and Radio Sell-ins to maximise exposure of your brand.
Read more about our Radio PR service

NEWS-COPY WRITING

We write news copy, not press releases.

Our stories are written by trained news journalists, and clients have final approval of the PR messages that are embedded into their news story before copy is filed on our own newswire and sent to named national editors and reporters.
Read more about our news copy writing service

PR PHOTOGRAPHY

As part of SWNS Media group we’ve been supplying pictures to regional, national and international media for over 40 years.

Our team of staff photographers are available for all types of PR and corporate photography from portrait shoots to fully art directed editorial features.
Read more about PR photography

INFOGRAPHICS

Turn your survey stats into a branded visual feast that’s perfect for sharing around the web.

Our designers will transform data and information into a visually stunning infographic – ready to be distributed by you or our digital team across news and social media sites.

Read more about our infographics service

CONTENT MARKETING

Looking to create fresh content to share with your target audience?

Our team of journalists and researchers generate relevant, original and shareable material for your brand – blog posts, press releases, opinion polls, infographics, community sites and more…

Read more about content marketing

I would just like to say how pleased we are with you, your company and the service you provide. We are extremely grateful for your help in promoting our amazing product and bringing it to the attention of the general public and in particular the sufferers of arthritis.

The Original Copper Heeler

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