Sep
12
2014

The Power Behind The Rainbow Laces Campaign

Paddy Power never fail to disappoint when it comes to PR and marketing. Previous examples of brilliance include their Luis Suarez advert, their break glass in an emergency Alex Ferguson, or their multiple world cup themed pieces. Their latest marketing campaign however, although less comical, surpasses all previous attempts. Working with sexuality charity Stonewall, Paddy […]

Sep
11
2014

All I want for Christmas

Well, it’s that time of year again – the days are getting shorter, flip flops are being replaced by boots and some shops have started to put their Christmas cards on display. But while everyone else mourns the end of summer, for the world of PR, this means the start of a flurry of Christmas-themed […]

Sep
10
2014

One Track Mind

American playwright Edna St. Vincent Millay once wrote:  “My heart is warm with the friends I make,  ”And better friends I’ll not be knowing,  ”Yet there isn’t a train I wouldn’t take, ”No matter where it’s going.”  God bless Edna, because my experiences of trains over the last two years somewhat fly in the face […]

We've worked with Chris and the team on two radio days and were really pleased with the results. Chris has great radio knowledge and his personal relationships with producers are a huge benefit in knowing which stories will fly. We found the team very easy to work with and we could always pick up the phone to chat about the status of the campaign with them. I'd definitely recommend them to any other agencies or brands looking to run a radio day. Go book them, what are you waiting for?!

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