Excellent day for newspaper coverage today - 16 cuts secured for clients - very well done team!
Here at 72Point we obviously like to keep abreast of the current news agenda so that we are fully up-to-date on everything that is happening in the media world. So the large majority of us have become adept at skim reading for survey based news stories, and anything which might affect the sell-in of stories [...]
We get asked various questions which crop up time and time again. – Can we ensure the brand is mentioned in the newspaper? – What papers are you expecting to use the story? – Can we send a picture of the product? – Are you confident it will get picked-up? The list goes on. But [...]
Infographics are a power tool. Forget about an entire PR campaign – if you absolutely nail it, you can reach literally thousands and thousands of people with immersive, long-lasting visual content that speaks volumes about your brand’s campaign and about your brand as a whole (showing off your flair for the digital and understanding of [...]